Overview of Solutions
It’s rarely simple. Even the largest companies often lack the resources to take advantage of very promising market opportunities. For the mid-size technology firm, it’s a lot more complicated. Marshalling resources, staff, and expertise to, say, pump up the channel or quickly close a revenue gap means other priorities must go un-served.
BusinessLaunch is often a better answer. We’ve developed expertise in a wide range of sales and marketing domains, and across many technology markets. Just as significantly, we follow a consistent, predictable process that generates a successful resolution to complex market challenges, time and time again.
Proven Methodology
Generally, BusinessLaunch follows a three-phase process, although this can vary in details depending on the particulars of the project, scope, and opportunity faced. We kick-off with a brief assessment phase, followed by a planning and development phase, and then, a solid base built, execute at a very high level.
Phase 1: 360° Assessment
- Objectives:
- Identify what's working and what's not
- Recommended actions
- Maximum Scope:
- 1-2 people for 1-2 weeks at nominal cost
Phase 2: Planning
- Objectives:
- Detailed situation analysis
- Executable plan
Key deliverables defined in 360° Assessment
Scope defined in 360° Assessment
Phase 3: Execution
- Objectives:
- Exceed targets defined in plan
- Install replicable processes
- Scope:
- Execute the Plan
- Monitor and Measure
- Adjust and Refine
- Executive Review
